Terms & Conditions – Digital to Retail Labs
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DTR Labs Consumer Platform Terms of Service

Effective Date: July 15th, 2026

Welcome to the DTR Labs Platform.

These Platform Terms of Service (“Terms”) govern your access to and use of the DTR Labs Platform (the “Platform”), including any websites, mobile applications, microsites, digital experiences, loyalty programs, rewards programs, cashback offers, rebates, sweepstakes, contests, receipt validation services, promotions, games, quizzes, surveys, community features, artificial intelligence-powered experiences, and other consumer engagement experiences made available through participating brands (each, a “Brand”).

The Platform is owned and operated by DTR Labs. Participating Brands use the Platform to create and manage consumer engagement Programs designed to educate, reward, and connect with their customers. Unless expressly stated otherwise, DTR Labs provides the technology that powers these Programs, while each participating Brand determines the products, offers, rewards, eligibility requirements, promotion-specific rules, and other Program details applicable to its consumers.

By accessing the Platform, creating an account, participating in a Program, submitting information, uploading a Receipt, redeeming a Reward, or otherwise using the Platform, you acknowledge that you have read, understood, and agree to be bound by these Terms.

These Terms, together with our Privacy Policy and any applicable Program Terms, Promotion Terms, Official Rules, Offer Terms, SMS Terms, or other Program-specific requirements (collectively, the “Program Terms”), constitute the entire agreement between you and DTR Labs regarding your access to and use of the Platform.

If you do not agree to these Terms, you should not access or use the Platform.

1. About the DTR Labs Platform

DTR Labs develops and operates a technology platform that enables Brands to create digital consumer engagement experiences that reward, educate, and connect with consumers.

Depending on the Brand and the applicable Program, the Platform may provide access to:

Not every Brand will offer every Platform feature. Available Programs, Rewards, promotions, and experiences may vary based on the participating Brand, retailer, geographic location, eligibility requirements, inventory availability, promotional period, device compatibility, or other Program-specific conditions.

DTR Labs continuously improves and evolves the Platform. As a result, we may introduce new features, functionality, integrations, products, or services, or modify, suspend, or discontinue existing Platform features at any time, with or without notice, subject to applicable law.

2. Definitions

For purposes of these Terms:

“Account” means a user account created to access or participate in one or more Programs offered through the Platform.

“Brand” means any merchant, manufacturer, retailer, organization, advertiser, or other partner that offers a Program through the Platform.

“DTR Labs,” “we,” “our,” or “us” means DTR Labs and its affiliates.

“Official Rules” means the rules governing a specific sweepstakes, contest, giveaway, instant win promotion, or other legally regulated promotion.

“Platform” means the DTR Labs technology platform, including its websites, mobile applications, microsites, software, APIs, artificial intelligence features, consumer experiences, integrations, analytics, and related services.

“Program” means any loyalty program, rewards program, cashback offer, rebate, promotion, sweepstakes, contest, giveaway, challenge, game, quiz, survey, community experience, or other consumer engagement initiative offered through the Platform.

“Program Terms” means the Program-specific terms, Official Rules, offer details, reward conditions, SMS terms, promotion terms, or other requirements governing participation in a particular Program.

“Receipt” means any proof of purchase, transaction record, invoice, digital receipt, or other documentation submitted to verify a qualifying purchase or activity.

“Reward” means any benefit, incentive, cashback payment, rebate, points, punches, badges, tier status, discount, coupon, gift card, digital asset, physical product, experience, prize, or other promotional benefit made available through a Program.

“Services” means the technology, software, applications, tools, features, functionality, and related services made available through the Platform.

“User,” “Member,” or “you” means any individual who accesses, registers for, or otherwise uses the Platform.

“User Content” means any information, text, photographs, videos, reviews, comments, survey responses, receipts, or other content submitted by a user through the Platform.

3. Eligibility & Your Account

To access certain features of the Platform or participate in a Program, you may be required to create an Account or provide certain information about yourself.

Unless otherwise stated in the applicable Program Terms, you must be at least eighteen (18) years of age, or the age of majority in your jurisdiction, to create an Account or participate in a Program. Certain Programs may establish different eligibility requirements, which will be described in the applicable Program Terms or Official Rules.

By creating an Account or participating in a Program, you represent and warrant that:

You are responsible for maintaining the confidentiality of your Account credentials and for all activity that occurs under your Account. If you believe your Account has been accessed without authorization or otherwise compromised, you should notify DTR Labs as soon as reasonably possible.

You agree not to:

Additional verification, eligibility requirements, and Account review procedures applicable to certain Programs are described in Section 5 (Registration, Account Verification & Identity).

4. Our Role

DTR Labs owns and operates the Platform and provides the technology that enables participating Brands to create and manage loyalty programs, rewards programs, promotions, cashback offers, rebates, receipt validation experiences, sweepstakes, contests, games, quizzes, surveys, community experiences, and other consumer engagement Programs.

Unless expressly stated otherwise, DTR Labs acts solely as the technology platform provider. DTR Labs does not manufacture, distribute, sell, sponsor, administer, fulfill, or guarantee any participating Brand’s products, services, Rewards, or promotional offers.

Each participating Brand is solely responsible for its Programs, including, where applicable:

To operate the Platform, DTR Labs may engage authorized third-party service providers, including payment processors, fraud prevention providers, identity verification providers, fulfillment partners, promotional administrators, analytics providers, and other technology vendors.

If you have questions regarding a Brand’s products, purchases, pricing, warranties, fulfillment, or Program-specific rules, you should contact the applicable Brand unless the Program expressly directs you to contact DTR Labs.

Nothing in these Terms creates a partnership, joint venture, agency, employment, franchise, fiduciary, or other legal relationship between you and DTR Labs or between DTR Labs and any participating Brand beyond DTR Labs’ operation of the Platform.

Your purchase of any participating Brand’s products or services is solely between you and that Brand and remains subject to the Brand’s own terms, conditions, and policies.

5. Registration, Account Verification & Identity

Certain Platform features or Programs may require you to create an Account, register for a Program, or provide additional information before participating.

You agree to provide accurate, current, and complete information and to keep your Account information updated.

To protect the integrity of the Platform and participating Programs, DTR Labs may verify your identity, eligibility, Account information, or qualifying purchases at any time. Verification may include confirmation of your contact information, age, identity, location, purchase history, or other information reasonably necessary to administer the Platform or a Program.

Certain Programs, Rewards, or prizes may require additional verification before participation, redemption, or fulfillment. If requested information cannot be verified or is determined to be inaccurate, incomplete, or misleading, DTR Labs or the applicable Brand may deny participation, withhold or revoke Rewards, suspend access to a Program, or terminate your Account where permitted by law.

DTR Labs reserves the right to consolidate, restrict, suspend, or deactivate duplicate or unauthorized Accounts and to adjust, revoke, or forfeit any associated Rewards, points, entries, or other Program benefits.

Nothing in this Section obligates DTR Labs to verify every user or every transaction. DTR Labs may determine the appropriate level of verification based on the applicable Program, Reward, transaction, or legal requirements.

6. Receipt Verification & Purchase Validation

Certain Programs require you to submit Receipts or other proof of purchase to verify eligibility for Rewards, cashback offers, rebates, sweepstakes entries, loyalty benefits, or other promotional incentives.

By submitting a Receipt or other proof of purchase, you represent and warrant that:

Receipts and qualifying purchases may be reviewed using automated technology, artificial intelligence, manual review, or third-party verification services. DTR Labs or the applicable Brand may request additional documentation, including photographs of products, packaging, UPCs, transaction records, payment confirmations, or other information reasonably necessary to verify eligibility.

Submissions may be rejected for reasons including, but not limited to:

Except where prohibited by law, DTR Labs and participating Brands reserve the right to make final eligibility determinations regarding qualifying purchases, Receipt submissions, and Reward eligibility.

7. Fraud Prevention

DTR Labs is committed to protecting the integrity of the Platform and participating Programs.

You may not engage in any activity intended to manipulate, interfere with, or improperly benefit from the Platform or any Program, including:

DTR Labs may investigate suspected fraud using automated tools, manual review, or third-party service providers.

If DTR Labs reasonably believes fraudulent, abusive, or prohibited activity has occurred, we may, with or without notice:

These remedies are in addition to any other rights or remedies available under these Terms or applicable law.

8. Programs, Rewards & Brand Offers

The Platform enables participating Brands to create and operate Programs that reward, educate, and engage consumers through purchases, activities, promotions, community participation, and other qualifying actions.

Programs may include opportunities to:

Each participating Brand determines the structure and operation of its Programs, including eligibility requirements, qualifying purchases or activities, participating products and retailers, promotion periods, available Rewards, Reward inventory, redemption requirements, expiration dates, Official Rules, and all other Program-specific terms.

Participation in any Program does not guarantee eligibility for any Reward, prize, cashback payment, rebate, or other benefit. All Rewards are subject to eligibility verification, inventory availability, and the applicable Program Terms.

Unless otherwise stated in the applicable Program Terms, limited-quantity Rewards are generally awarded on a first-qualified, first-served basis.

Participating Brands may modify, suspend, replace, or discontinue any Program, Reward, promotion, or offer at any time in accordance with applicable law and the applicable Program Terms.

If a conflict exists between these Platform Terms and the Program Terms or Official Rules applicable to a specific Program, the applicable Program Terms or Official Rules will control solely with respect to that Program.

9. Community Features & User Content

The Platform may include interactive features that allow users to engage with participating Brands and other users through community experiences, reviews, comments, referrals, surveys, polls, quizzes, games, challenges, user-generated content, and other interactive features (collectively, “Community Features”).

Participation in Community Features is voluntary unless otherwise required as part of a specific Program.

You are solely responsible for any information, text, photographs, videos, reviews, comments, survey responses, or other materials you submit through the Platform (“User Content”).

By submitting User Content, you represent and warrant that:

You retain ownership of your User Content. However, by submitting User Content through the Platform, you grant DTR Labs and the applicable participating Brand a worldwide, non-exclusive, royalty-free, transferable, sublicensable license to host, store, reproduce, modify, publish, distribute, display, and otherwise use your User Content solely to operate, administer, improve, market, and promote the Platform and applicable Programs.

You may not submit User Content that is unlawful, fraudulent, defamatory, obscene, abusive, discriminatory, misleading, or otherwise objectionable.

DTR Labs reserves the right, but not the obligation, to review, remove, restrict, or refuse any User Content that violates these Terms, applicable law, or the integrity of the Platform.

10. Artificial Intelligence & Platform Personalization

The Platform may use artificial intelligence, machine learning, automation, and similar technologies to improve Platform functionality, personalize user experiences, administer Programs, detect fraud, validate qualifying purchases, and deliver relevant content.

These technologies may be used to:

Certain Platform decisions may involve automated processing, which may be supplemented by manual review where appropriate.

Artificial intelligence and personalization features are intended to improve the user experience and should not be interpreted as professional advice, guarantees, endorsements, or assurances regarding any product, Reward, or Program outcome.

DTR Labs may continue to develop, modify, or introduce new AI-powered features as the Platform evolves.

11. Electronic Communications

By creating an Account or participating in a Program, you consent to receive electronic communications relating to your use of the Platform.

These communications may include:

Certain communications are necessary to administer your Account or a Program and cannot be opted out of while you continue to participate.

Marketing communications are subject to your communication preferences and applicable law.

If you enroll in SMS communications, message frequency may vary, and standard message and data rates may apply. You may opt out of marketing SMS messages at any time by following the instructions included in the applicable message or Program.

12. Privacy & Data Use

Your privacy is important to DTR Labs.

By using the Platform, you acknowledge that DTR Labs and participating Brands may collect, use, process, store, and share information necessary to operate the Platform, administer Programs, verify eligibility, prevent fraud, fulfill Rewards, provide customer support, personalize experiences, and improve our Services.

Information collected may include:

Certain Programs may request additional information to personalize your experience or administer specific Rewards. Unless otherwise stated, providing this information is voluntary; however, failure to provide requested information may affect your ability to participate in certain Programs.

DTR Labs may share information with participating Brands and authorized service providers solely for purposes related to Program administration, Reward fulfillment, fraud prevention, customer support, analytics, personalization, legal compliance, and marketing where permitted by law.

Our collection, use, and protection of personal information are further described in the DTR Labs Privacy Policy, which is incorporated into these Terms by reference.

13. Third-Party Services

The Platform may integrate with or rely upon third-party products and services, including payment processors, shipping providers, retailers, social media platforms, analytics providers, identity verification providers, marketing platforms, cloud hosting providers, and other technology partners.

Your use of third-party services may be governed by separate terms, conditions, and privacy policies established by those providers.

DTR Labs does not own or control third-party services and is not responsible for their availability, functionality, content, privacy practices, products, services, or performance.

Links to third-party websites or services are provided solely for convenience and do not constitute an endorsement by DTR Labs.

14. Acceptable Use

You agree to use the Platform only for lawful purposes and in accordance with these Terms.

You may not:

DTR Labs may investigate suspected violations of these Terms and may suspend, restrict, or terminate access to the Platform or any Program where it reasonably believes a violation has occurred.

Where appropriate, DTR Labs may cooperate with participating Brands, service providers, regulatory authorities, and law enforcement in connection with investigations involving fraud, abuse, or unlawful activity.

15. Intellectual Property

The Platform, including its software, technology, artificial intelligence models, user interface, design, text, graphics, logos, trademarks, databases, documentation, content, and other materials (collectively, “Platform Content”), is owned by DTR Labs, participating Brands, or their respective licensors and is protected by applicable intellectual property laws.

Except as expressly permitted under these Terms, you may not:

Nothing in these Terms grants you ownership of the Platform, Platform Content, or any intellectual property owned by DTR Labs or participating Brands.

All Brand names, logos, trademarks, service marks, product names, promotional materials, and related intellectual property remain the property of their respective owners.

16. Platform Availability

DTR Labs works to provide a reliable, secure, and available Platform. However, we do not guarantee that the Platform or any Program will be available at all times or operate without interruption, delay, or error.

The Platform may be unavailable from time to time due to scheduled maintenance, software updates, security enhancements, technical issues, third-party service interruptions, or events beyond our reasonable control.

DTR Labs reserves the right to modify, suspend, discontinue, or remove any feature, functionality, Service, Program, Reward, or other aspect of the Platform at any time, with or without notice, subject to applicable law.

Participating Brands may also modify, suspend, or discontinue their Programs, Rewards, promotions, or offers in accordance with the applicable Program Terms.

17. Suspension & Termination

DTR Labs may suspend, restrict, or terminate your access to the Platform or any Program if we reasonably believe you have:

Participating Brands may also suspend or terminate your participation in their Programs where permitted under the applicable Program Terms.

If your Account or participation is suspended or terminated, DTR Labs or the applicable Brand may cancel pending Rewards, revoke points or other Program benefits, restrict future participation, or take any other action permitted under these Terms or applicable law.

Termination of your access does not limit any other legal rights or remedies available to DTR Labs or participating Brands.

18. Disclaimer of Warranties

THE PLATFORM, SERVICES, AND ALL RELATED CONTENT ARE PROVIDED ON AN “AS IS” AND “AS AVAILABLE” BASIS.

TO THE FULLEST EXTENT PERMITTED BY LAW, DTR LABS DISCLAIMS ALL WARRANTIES, WHETHER EXPRESS, IMPLIED, STATUTORY, OR OTHERWISE, INCLUDING ANY WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, NON-INFRINGEMENT, ACCURACY, RELIABILITY, AVAILABILITY, OR UNINTERRUPTED OPERATION.

DTR LABS DOES NOT WARRANT THAT:

Some jurisdictions do not allow the exclusion of certain warranties. In those jurisdictions, portions of this Section may not apply.

19. Limitation of Liability

TO THE FULLEST EXTENT PERMITTED BY LAW, DTR LABS, ITS AFFILIATES, OFFICERS, DIRECTORS, EMPLOYEES, CONTRACTORS, LICENSORS, SERVICE PROVIDERS, AND PARTICIPATING BRANDS SHALL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES, INCLUDING LOSS OF PROFITS, REVENUE, DATA, GOODWILL, OR BUSINESS OPPORTUNITIES, ARISING OUT OF OR RELATING TO:

TO THE MAXIMUM EXTENT PERMITTED BY LAW, DTR LABS’ TOTAL AGGREGATE LIABILITY ARISING OUT OF OR RELATING TO THESE TERMS SHALL NOT EXCEED THE GREATER OF (A) ONE HUNDRED U.S. DOLLARS (US $100), OR (B) THE TOTAL AMOUNT PAID BY YOU TO DTR LABS, IF ANY, DURING THE TWELVE (12) MONTHS IMMEDIATELY PRECEDING THE EVENT GIVING RISE TO THE CLAIM.

Nothing in these Terms excludes or limits liability that cannot legally be excluded under applicable law.

This $100 liability cap is standard in SaaS agreements and is stronger than your current draft. If legal prefers not to include a dollar amount, you can keep the more general limitation.

20. Indemnification

You agree to defend, indemnify, and hold harmless DTR Labs, its affiliates, participating Brands, licensors, service providers, officers, directors, employees, contractors, and agents from and against any claims, liabilities, damages, losses, judgments, settlements, costs, and expenses, including reasonable attorneys’ fees, arising out of or relating to:

This obligation survives termination of your Account and your use of the Platform.

21. Changes to the Platform

DTR Labs continually improves and evolves the Platform and may introduce, modify, suspend, replace, or discontinue features, functionality, Services, Programs, Rewards, or content at any time.

Participating Brands may also modify or discontinue their Programs or promotions in accordance with the applicable Program Terms.

Where practical, DTR Labs may provide advance notice of material changes, but is not obligated to do so unless required by law.

22. Changes to These Terms

DTR Labs may update these Terms from time to time to reflect changes in the Platform, our business practices, legal requirements, or applicable laws.

When changes are made, we will update the Effective Date at the beginning of these Terms.

Your continued use of the Platform after updated Terms become effective constitutes your acceptance of the revised Terms. If you do not agree to the revised Terms, you must discontinue your use of the Platform.

23. Governing Law

These Terms are governed by and construed in accordance with the laws of the State of Texas, without regard to its conflict of law principles.

Except where prohibited by applicable law, any legal action arising out of or relating to these Terms or your use of the Platform shall be brought exclusively in the state or federal courts located in the State of Texas, and you consent to the jurisdiction of those courts.

Nothing in these Terms limits any consumer rights that cannot legally be waived.

24. Severability

If any provision of these Terms is determined to be invalid, illegal, or unenforceable, the remaining provisions will remain in full force and effect.

Any invalid or unenforceable provision will be interpreted or modified only to the extent necessary to make it enforceable while preserving its original intent.

25. No Waiver

Failure by DTR Labs to enforce any provision of these Terms shall not constitute a waiver of that provision or any other right.

Any waiver must be in writing and signed by an authorized representative of DTR Labs.

26. Assignment

You may not assign or transfer your rights or obligations under these Terms without DTR Labs’ prior written consent.

DTR Labs may assign or transfer these Terms, in whole or in part, without restriction in connection with a merger, acquisition, corporate reorganization, sale of assets, financing transaction, or by operation of law.

27. Survival

The following provisions survive termination of these Terms or your use of the Platform:

28. Entire Agreement

These Terms, together with the DTR Labs Privacy Policy and any applicable Program Terms, Official Rules, Promotion Terms, Offer Terms, SMS Terms, Cashback Terms, or other Program-specific requirements, constitute the complete agreement between you and DTR Labs regarding your use of the Platform.

If there is a conflict between these documents, the following order of precedence will apply:

  1. Official Rules (where applicable)
  2. Program Terms or Promotion Terms
  3. Privacy Policy
  4. These Platform Terms of Service

29. Contact Us

If you have questions regarding these Terms or the Platform, please contact us at:

DTR Labs

Email: support@digitaltoretail.com

Website: https://digitaltoretail.com/

Mailing Address:

DTR Labs
91 5th Ave, 6th Floor
New York, NY 10003